What does a working AI system cost?

See what shapes the build, running and maintenance cost—and whether the business case works before you commit.

Start with value. Then estimate scope. Then see the running cost.

The scope ladder

Every build lands in one of three bands. The band sets the shape of the work - and what drives the cost.

Assistant Agent

Answers, explains, and guides

Knows your business. Talks to visitors. Hands off to you when needed. By default it does not perform significant state-changing actions in external systems.

  • Core knowledge base (FAQs, services, policies)
  • One primary workflow (booking or support intake)
  • Website widget with basic branding
  • 1-2 channels (web + optional chat)
  • 32 languages, live

Digital Worker

Takes defined actions in your systems

Same brain - plus it books, creates tickets, and updates your systems. It looks up records, sends confirmations, routes and notifies.

  • Expanded knowledge base and structured content
  • Multiple workflows (support, booking, sales)
  • Actions in your tools (tickets, CRM updates)
  • Multi-channel routing (web, chat, messaging)
  • Analytics and conversation transcripts

Custom Product

Your own product or tool

A custom solution for tasks of any complexity. May include custom UX/UI, custom architecture, standalone product logic, and product-level engineering.

  • Large-scale knowledge and information architecture
  • Complex workflows across departments
  • Governance, audit trails, and strict guardrails
  • Custom deployment and integration
  • Collaborative rollout with your team

What changes the quote

The same factors shape the build scope and the running cost. Each one below tells you what it moves and why.

Workflows

How many jobs the agent handles

Qualifying inquiries is one job. Adding support tickets is another. Adding quoting is a third. Each one needs its own logic, testing, and tuning.

  • One workflow (e.g., qualify inquiries and book a visit) is the base
  • Multiple workflows (booking + support + quoting) scale the scope and the price

Knowledge

How well the agent knows your business

Every answer and every nudge comes from structured knowledge - your services, pricing, policies, how things work. We verify: no conflicts, no gaps for what the workflow needs, and terminology that matches how you actually talk.

  • A core set (services, prices, policies, FAQ) is the starting point - enough to answer questions and guide visitors who don't know what to ask
  • More sources compound the work - each new document has to fit with everything already there, not just be added on top
  • Content that changes often (prices, availability, seasonal offers) - updated manually as part of maintenance, or connected live to your systems

Integrations

Which systems and channels the agent must connect to

Reading from or writing to external tools (CRM, booking system, ticketing) requires integration work, API auth, and testing. Each channel has unique constraints and requires its own deployment.

  • Basic integrations (webhook to Slack) are lighter than deep CRM sync
  • Custom APIs or legacy systems require more engineering effort
  • Channels

    • Single channel (web widget) is straightforward
    • Multi-channel (web + phone + messaging) requires orchestration and unified routing

Actions

What the agent does - beyond talking

The agent can navigate your site, look things up, book appointments, send confirmations, create tickets. Each action needs to work reliably and stay within the boundaries you set.

  • Looking up information and navigating your site (show a page, scroll to a section, display a photo) is lighter to build
  • Actions that change something (book a slot, create a ticket, send a message) need more testing and safeguards
  • Multi-step sequences (qualify - book - confirm - notify you) add scope

Volume

How much the agent works

Running costs depend on how many conversations the agent handles and how much each one requires. A quick FAQ answer costs less to run than a 10-minute qualification with booking and follow-up.

  • Moderate traffic with straightforward conversations keeps running costs low
  • Higher volume, longer conversations, or complex tasks scale the cost up

Maintenance

What happens after launch

Someone looks after your agent. Update information when your business changes, adjust how it responds.

  • Standard plan: update knowledge, adjust boundaries, review how conversations go
  • New workflows or integrations are a separate quote - you know the scope before we start
  • Maintenance, hosting, access and exit terms are defined for the deployment before work starts.

Security

How customer data is handled

Every setup follows industry best practices. If your business needs stricter handling, we configure it.

  • Every setup: encryption, secure connections, responsible data handling
  • Stricter needs (retention policies, access controls, audit trails) - additional configuration (fast)
  • Regulated industries or custom compliance - scoped as product development

Three calculators

One page, three questions: is the case worth it, what would the build take, and what does it cost to run. The calculators are in development.

In development - no figures yet

Value Calculator

Test whether the business case is economically meaningful. Built on low / base / high scenarios - never one false-precision figure.

Value Calculator
Addressable staff hours (hours / month)
Capacity value
Potential recovered value
Annual value range
Break-even implementation value
Indicative payback range
Assumptions

In development - no figures yet

Build Cost Estimator

Turn a rough use case into a structured preliminary scope. The output is a scope band and a case summary you can take into a conversation - not a monetary quote.

Build Cost Estimator
Likely scope band
Main cost drivers
Indicative delivery-duration band
Major unknowns
Information needed for a quote
Structured case summary

In development - no figures yet

Running & Maintenance Cost Calculator

Separates vendor usage, telephony and Vanclaro service cost - each estimated on its own, with date-stamped assumptions.

Running & Maintenance Cost Calculator
External platform and usage
Telephony
Vanclaro maintenance
Total range
Volume sensitivity
Assumptions, date-stamped

Each calculator will run on a pricing model and date-stamped vendor prices. Until that model exists, this page shows no figures.

Maintenance versus improvement

Maintenance (monthly, included)

  • Knowledge updates (add/edit content, update facts, policies, prices)
  • Configuration adjustments (model, voice, platform settings)
  • Monitoring for failures, edge cases, drift
  • Support when something breaks
  • Bounded behavior tuning

Improvement (scoped, on request)

  • New workflows or conversation flows
  • Additional integrations or tool connections
  • New channels or surfaces
  • Structural changes to agent behavior
  • Product-level expansion

Maintenance is content and config. Improvement is engineering.

Capability transfer

Vanclaro can maintain the system from day one while developing the client team's capability to operate and improve it independently. Taking ownership is a path, not a requirement - the engagement can stay done-for-you for as long as that serves you.

Try a digital worker live

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